Business Creativity for Busy People

Date:

Tue 15th Nov

Time:

10:00am – 12:00pm

Venue:

Sir Ron Cooke Hub

Aimed at:

SMEs, Corporates

Organiser:

University of York and York Science Park

A highly interactive and fun session that will challenge participants’ thinking around business creativity and commercial innovation.

The objective of the session will be to develop delegates’ ability to generate new ideas in the midst of a very busy day job. They will leave with plenty of useful tools and techniques that they can use when they get back to the office, however challenging their workload.

By the end of the session delegates will:

• Have a greater understanding of how key concepts, tools and techniques can be integrated into their own business practice, however busy they are
• Know how to integrate the three key modes of thinking for optimal business results
• Have awareness of and the ability to apply creative leadership principles, to generate improved commercial innovation outcomes from themselves and their colleagues
• Have a toolkit of pattern-busting techniques that open up new ways of viewing problems and opportunities in order to identify previously unidentified, high potential options